![]() Gilbert led a group of investors in repurchasing the company in 2002, and it continued on its way to digitizing fully the mortgage process. Rock Financial became Quicken Loans following its acquisition by TurboTax parent Intuit Inc. At that time, it was a regional branch-based mortgage broker in Metro Detroit. Whether you’re thinking about becoming a homeowner, selling your current home or looking to keep your place in tip-top shape, our writers and freelancers bring their experience and expertise to meet you right where you are. Gilbert founded what will become Rocket Mortgage as Rock Financial in 1985. The Quicken Loans blog is here to bring you all you need to know about buying, selling and making the most of your home. A Mortgage Expert at Quicken Loans (NMLS 3030) can lend you a hand for a smoother process. ![]() Rocket Companies also includes real estate agency Rocket Homes, virtual vehicle marketplace Rocket Auto and online financer Rocket Loans. The announcement comes after Rocket Companies last week recorded a $2.8 billion profit on $4.6 billion in revenue after closing $103.5 billion in mortgage origination volume. Compare Personal Loan Rates Best Home Improvement Loans 2023 Best Overall Home Improvement Loan SoFi 4.0 Via s Website Minimum credit score 650 APR range 7.99 to 23.43 with. No decision on a name change has been made for that, Rocket spokesman John Perich said. The company also named M-1 Rails' QLine railway along Woodward Avenue in Detroit. The company previously had changed the names of events and buildings it sponsors, including renaming Quicken Loans Arena, home to Rocket chairman Dan Gilbert's Cleveland Cavaliers, to Rocket Mortgage FieldHouse in 2019. The only difference for customers will be labeling on communications, the company said. will remain operational after the legal name change, directing to Rocket Mortgage and supporting the company's other objectives. “Rocket Mortgage has grown to be the industry leader and the measuring stick for all other lenders," Rocket CEO Jay Farner said in a statement. "With this official name change, we will have a consistent brand that is synonymous with innovation and excellence.”
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